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Whew… Social media can be tricky. With so many different platforms, advertising strategies and ways to engage with your online audience, we don’t blame you if you’ve made a few blunders… But perhaps you don’t even realise that you’ve been making them! So take in our list below, become aware of...

Content marketing is one of the most effective forms of marketing for businesses of any size. Many brands now use content as their main marketing tool to engage with their customers, build trust and authority, and drive traffic to their websites. Your business should be doing the same. But it’s not...

As an online store owner, there’s nothing more frustrating than seeing visitors leave without making a purchase. After all the work you’ve done to get traffic to your website, it would be nice to see your efforts pay off. Unfortunately, the odds are stacked against you when it comes to e-commerce...

We’re constantly told that the higher the bounce rate, the worse your site is doing. But there are more to bounce rates than just that. These simple percentages hold the key to assisting you improve your online marketing strategies. What exactly is a Bounce Rate? If you head over and check your...

The world of SEO can be tricky to navigate, even for SEO boffins. This is because search engines are continuously updating and improving their algorithms. So don’t give up if you haven’t gotten it right quite yet. There are many facets that make up a good SEO ranking and it takes...

Website owners today rely on the design and functionality of their WordPress sites more than ever to draw attention to their brand and grow their following. After all, a good looking website that provides a seamless user experience is a great way to get people to engage with your content, sign...

WordPress has become a giant in the world of websites, with 27.5% of all sites worldwide being run on WordPress. WordPress is not just a website builder; it can be used as an extremely effective online marketing tool. Below are 10 tips on how to use WordPress to better market...

Websites have the potential to skyrocket your company into successful oblivion or leave viewers feeling indifferent- and it it’s all up to you to choose which option you’d prefer. Luckily, ensuring that you have an effective website is not all that hard by using simple web design tools. If you already...

What is local search engine optimisation? Local SEO does a fantastic job of bringing the best local services and products to those who are searching for them online. The magic of the internet can somehow differentiate whether searches are location-dependant or not. For example, if you type ‘dentist’ into your search...

Company Profile Design A company profile refers to concise business-related content that’s in a printed or PDF format that can easily be printed out or emailed over to potential clients, suppliers etc. You can think of it almost as an extended business card that presents the company’s goals, purpose and achievements. The...

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