Additional Info

Whew… Social media can be tricky. With so many different platforms, advertising strategies and ways to engage with your online audience, we don’t blame you if you’ve made a few blunders… But perhaps you don’t even realise that you’ve been making them! So take in our list below, become aware of...

Content marketing is one of the most effective forms of marketing for businesses of any size. Many brands now use content as their main marketing tool to engage with their customers, build trust and authority, and drive traffic to their websites. Your business should be doing the same. But it’s not...

Successful websites have their search engine optimisation, or SEO as we call it, down to a tee. They use the best keywords, they keep any eye on their competitors and know where they need to focus their efforts. It can be tricky though, especially for newbies. Luckily, there are plenty...

How to Work on Your Brand Development Ever experience really great service from a business, but were thrown off by their brand image? Maybe their logo seemed a bit unprofessional? Perhaps their catch phrase was just a bit too cheesy? Did the colours on their website make your head hurt? It’s hard...

Not all logos are designed in a similar fashion. Some logos appear to be natural and symmetrical while some have a forced or whimsical appeal. Each kind of logo serves a different purpose and is arrived using a unique process. Some business owners now create their own logo as they...

WordPress has become a giant in the world of websites, with 27.5% of all sites worldwide being run on WordPress. WordPress is not just a website builder; it can be used as an extremely effective online marketing tool. Below are 10 tips on how to use WordPress to better market...

Websites have the potential to skyrocket your company into successful oblivion or leave viewers feeling indifferent- and it it’s all up to you to choose which option you’d prefer. Luckily, ensuring that you have an effective website is not all that hard by using simple web design tools. If you already...

What is local search engine optimisation? Local SEO does a fantastic job of bringing the best local services and products to those who are searching for them online. The magic of the internet can somehow differentiate whether searches are location-dependant or not. For example, if you type ‘dentist’ into your search...

Company Profile Design A company profile refers to concise business-related content that’s in a printed or PDF format that can easily be printed out or emailed over to potential clients, suppliers etc. You can think of it almost as an extended business card that presents the company’s goals, purpose and achievements. The...

All businesses that rely on digital marketing activities know that the biggest players in the game are the various search engines, and that it can be challenging to figure out how to use them to get your business ahead. SEO and AdWords are often used interchangeably, while in reality one...

The Weblab