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If you have a website, you should know by now that your SEO ranking is imperative for gaining organic site traffic. Did you know that 70% of online searches lead to clicks on the first page of search results? So, if you’re not appearing on the first page…you have a bit of...

Put your SEO safety belts on! Navigating the world of SEO can definitely be confusing. The last thing you want is to be penalised for employing SEO strategies (or lack thereof). And because the Google Algorithm is constantly changing, it can be tricky to know what is okay and what isn’t. Luckily there are...

All things internet-related seem to be growing and changing at a mind-blowingly exponential rate. And digital marketing is no exception. The strategies that worked wonders for you last year, may yield no results for you in 2019. Every single year there is more online content, which means more competition. And Google needs...

Are you struggling to see the results of the SEO strategies you’ve implemented? Your problem may be that you’re not thinking about SEO in the right way. The first thing you need to realise is that SEO is a long-term investment, and you won’t be seeing instant results. Although there are a...

Use The Weblab’s Free SEO Audit Tool to generate a Free Website SEO Analysis Our free SEO audit tool scans your website for SEO indicators that allow us to give your site a score based on how optimally it is optimised for SEO. /* Please move these styles...

Having an engaged audience on social media means having a following that is truly interested in your brand, and will show their interest by liking, sharing and commenting on the content that you post. That’s the dream, right? But even if you are a trustworthy brand that is posting high-quality content,...

Are you struggling to grow your e-commerce business? When it comes to having a profitable online store, you’re going to need more than just generating truckloads of traffic. Sure, you may get boatloads of visitors peeking at your store every month. But without an airtight sales strategy to make your...

There is nothing more frustrating than running an ad campaign, spending lots of time and money on it, and ending up with nothing but disappointing sales. Sadly, though, this is the fate that awaits many businesses that launch their campaigns before they are fully ready. If you’re running an ad...

In the world of online business, there is no shortage of competition. There are well-established brands that have been around forever that have a solid customer base, and brand new startups are popping up all over the place looking for their own audience. And since starting an online business is so easy...

If you dabble in the world of social media management, you may have heard of the term ‘Facebook retargeting’.  This term refers to creating a target audience for a Facebook ad campaign, made up of people that have already shown interest in your business by visiting your website. Never set up...

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