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Whew… Social media can be tricky. With so many different platforms, advertising strategies and ways to engage with your online audience, we don’t blame you if you’ve made a few blunders… But perhaps you don’t even realise that you’ve been making them! So take in our list below, become aware of...

As an online store owner, there’s nothing more frustrating than seeing visitors leave without making a purchase. After all the work you’ve done to get traffic to your website, it would be nice to see your efforts pay off. Unfortunately, the odds are stacked against you when it comes to e-commerce...

WordPress has become a giant in the world of websites, with 27.5% of all sites worldwide being run on WordPress. WordPress is not just a website builder; it can be used as an extremely effective online marketing tool. Below are 10 tips on how to use WordPress to better market...

When you are building a brand, there’s almost nothing as important as your company logo. Nobody wants a logo that looks as if it was generated by an average logo maker, so here are a few top tips for getting a great logo designed in 2016. There are so many techniques...

Your logo is a visual representation of everything your company stands for. Think of McDonald's golden arches or the Nike swoosh-these two impressive logos embody these companies well. But many companies still skimp on developing this key identity piece. Ideally, your company logo enhances potential customers and partners' crucial first impression...

My colours say what? Its always interesting to learn and educate yourself with what your brands colour is actually subconsciously telling people that look at it. Here is an interesting diagram that shows what colours are used in what industries. Colours and their meanings in Branding. According to the below infographic there have...

Having an effective call to action is an essential part of any website. A call to action is not just limited to ecommerce sites. Every website should have an objective it wants users to complete whether it is filling in a contact form, signup for a newsletter or volunteering their...

Free online marketing tips A lot of people ask me, "how do I generate leads for my business online?"...

This tutorial shows you how to set up Microsoft Outlook 2003 to work with your e-mail account. This tutorial focuses on setting up Microsoft Outlook 2003, but these settings are similar in other versions of Microsoft Outlook. You can set up previous versions of Microsoft Outlook by using the settings...

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